Friday, March 6, 2009

Grades 7-12: Careers in Marketing


TUESDAY, March 10, 2009 – “CAREERS in MARKETING”
in the Career Conversations series
REGISTER: http://www.vanderbilt.edu/virtualschool/registration.htm

Meet a marketing professional as he discusses educational requirements for a career in marketing.
He will then answer questions posed by students from the participating classes in an interactive
session.

Time: 9:00 and 10:00 AM (CENTRAL time zone)
Targeted Audience: students in grades 7-12
Format: 45-minutes formatted into 30-minute presentation, and then 15-20 minute Q & A
Cost: $75 per site
Questions: Chandra Allison, at (615) 322-6511 or email chandra.allison@vanderbilt.edu

In addition to good business practices and strong analytical skills, marketing employees should have: 1) People skills: Whether students pitch products to upper-level executives or assist customers during sales, they will need to know how to work with diverse groups of individuals. Understanding the needs of clients is crucial to student success, as is the ability to perform as part of a team.
2) Communication skills: As a marketer, students must be able to convey their ideas effectively and efficiently. Marketing students should be proficient speakers and writers.
3) Creativity: Turn ideas into marketing tools and become a valued employee. Creativity is one of the best pathways to success in marketing fields; if students can create a successful concept to sell a product, it may propel them into a position with greater responsibility.
4) The ability to work under pressure: Launching a new ad campaign or product can be extremely intense; unforeseen issues can arise at the last minute. Students will be at a competitive advantage if they can meet impending deadlines quickly.